The vehicleI
Trillion-dollar private company
Owned, not optioned. Held, not traded. The first vertically integrated Black-led data and media institution to cross the trillion-dollar threshold — privately, permanently, generationally.
A Strategic Vision from Human Elevation
Tyler Perry
Building a trillion-dollar cathedral of human potential. Where culture becomes capital, identity becomes ownership, and a people become the economy.
CHAPTER 01 · THE BODY OF WORK
Three decades of stories.One unmistakable voice.
From Madea’s first stage tour to a 330-acre studio in Atlanta, every ticket, every episode, and every success is proof of an audience that shows up. That audience is the asset and the answer that can transform an entire culture from consumers into owners.
CHAPTER 02 · ABOUT US · ARCHITECTS OF CONVERSION
Merging the experience of Finance, Data Science & Consumer Psychology.
From Idea to IPO to Profit. Generating Cultural Demand, Deepening Consumer Engagement & Powering Data-Driven Decisions.
This is not our first rodeo — it's our 3rd rodeo.
Robert Caruso
Institutional Finance & Enterprise Management
Christopher Jennings
Enterprise Strategy & Consumer Psychology
Jarrin Kirksey
Digital, Data Science, & Consumer Intelligence
- $70B in Assets Managed.
- Partnered with five of the seven trillion-dollar tech companies.
- Branded some of the most influential icons of our time.
- Engineered data architectures that influenced 87M+ Americans — shifting a presidential election.
A FEW MUTUAL FRIENDS
Trusted by the culture-makers.
L.A. Reid
Music Mogul
DeVon Franklin
Producer & Author
Stedman Graham
Author & Educator
Sherri Shepherd
Host & Entertainer
Yet success doesn't equal impact. We're more divided than ever.
Mastery of business systems is not the same as the urgent need for stewardship of our collective humanity. And in a world where AI and data empires expand while human dignity erodes, we heard a different call.
Our most valuable experience wasn't what we built — it was what we discovered. And that story begins here.
CHAPTER 03 · OUR INTELLIGENCE IN SOMEONE ELSE'S HANDS
Our Untold Story
We built something powerful. Then we watched it get weaponized.
Act I
The Architecture
Millions of consumer interests, graphed and indexed. The method was hijacked and put inside a company called Cambridge Analytica.
In 2013, a survey and targeting platform we originally built for Omnicom Media Group, designed to optimize brand campaign messaging and targeting, was sold to an investor, repurposed, and deployed in the 2016 U.S. presidential election.
That same infrastructure ultimately reached over 87 million Americans, called "persuadables". The influence was so profound that it became the focus of , a 2019 Netflix documentary.
Interlude
The Discovery
Rebekah Mercer — Web of Power
What we discovered in the untold story is that the billionaires and those who control true political power make it seem as though they're thinking separately, but they are operating cooperatively.
— Rebekah Mercer Web of Power
Act II
The Fallout
$725M class action. $5B FTC settlement. $8B shareholder lawsuit.
Due to improper user data sharing, in 2019 Meta (then Facebook) would go on to pay $725 million in a class action settlement, a $5 billion FTC settlement and in July 2025, Meta settled another $8 billion lawsuit from shareholders for related failures in data governance.
What shook us wasn't the reach. It was the realization: that data, advertising, and behavioral science could override democracy itself.
That moment became a mirror. That reckoning birthed Human Elevation: an investment and technology company grounded in the belief that people are not the endpoint of capitalism. They are its origin.
Act III
The Research & Development
7 years. 135 billion data points. One missing system.
To validate the belief that people are the origin of capitalism, we went to the source.
We spent seven years in partnership with S&P Global, the $93 trillion data backbone of the global economy, analyzing over 135 billion consumer and enterprise data points.
What emerged wasn’t another product. We discovered a missing system for sustainability, so we built an entirely new intelligence architecture.
A new "symbiotic" intelligence architecture to align businesses with a tool to exchange sustainable value with consumers.
So we walked away from the empires we helped build. To expose the cost of being complicit. And to rewrite the code of operating.
Chapter 05 · Historical Arc
161 years of broken promises.
Three inheritances offered. Three inheritances revoked. A pattern measured not in moments — but in generations.
40 AcresBroken
1865
We were promised 40 acres — and the promise was revoked by the stroke of a pen.
Promise of assets = Broken
↓ 56 years later
Black Wall StreetDestroyed
1921
We built it with our own hands — and watched it burn in a single night.
Promise of self-built prosperity = Destroyed
↓ 42 years later
The MountaintopUnfinished
1963
We were shown the Promised Land from the mountaintop — and left standing at the river.
Promise of equality = Unfinished
The narrow window
2026→2030The Cultural Redemption
63 years after King — and four years before AI systems permanently encode who owns behavior, identity, and economic value. The final window to claim ownership of self in the age of intelligent machines is now.
This time —
Not land
that can be revoked.
Not brick
that can be burned.
Not a dream
that can be deferred.
The next inheritance must be built inside the one thing they cannot take from us — our existence, our identity, our culture, our data, and the voice God placed inside us to speak greatness into the earth.
The next broken promise at our door will not come with fire.It will come through code.
Chapter 7.1 · The Opportunity
The Opportunity in the Broken Patterns
The world already voted. Data is the new oil.
In every generation, one asset defines power. In the 21st century, it is no longer under the ground — it is inside human behavior.
The shift
In the 20th century, the asset was oil and gas. It powered transportation, industry, war, cities, and the global economy.
But in the 21st century, the asset is no longer under the ground. It is inside human behavior.
Our choices.
Our attention.
Our identity.
Our health.
Our spending.
Our culture.
THE NETFLIX DOC "THE GREAT HACK" SAID IT PLAINLY:
"Data has surpassed oil in value."
Data is the most valuable asset on Earth.
Data vs Oil — global market value
The 20th-Century Asset
Oil & Gas
Top 15 producers
$4.4T
Combined market cap
- Saudi Aramco$1.68T
- ExxonMobil$624B
- Chevron$372B
- PetroChina$322B
- Shell$235B
- CNOOC$190B
- TotalEnergies$163B
- ConocoPhillips$130B
- Sinopec$122B
- Enbridge$120B
- Petrobras$108B
- BP$94B
- Williams$92B
- Equinor$89B
- EOG Resources$78B
The 21st-Century Asset
Technology
Top 15 platforms
$26.9T
Combined market cap
- NVIDIA$4.34T
- Apple$3.81T
- Alphabet$3.62T
- Microsoft$3.04T
- Amazon$2.34T
- TSMC$1.79T
- Meta$1.65T
- Broadcom$1.56T
- Tesla$1.51T
- Samsung$867B
- Tencent$576B
- ASML$530B
- Oracle$442B
- SK Hynix$440B
- Micron$430B
The Shift
A $22.5 trillion gap separates the world's data platforms from the world's oil fields.
Data is the new oil and the platforms that own it are worth six times more than the companies still pulling oil out of the ground.
6× The Gap
This visual makes the shift visible: oil and gas at roughly $4.4 trillion, technology at roughly $26.9 trillion, a gap of about $22.5 trillion between the companies extracting value from the ground and the platforms extracting value from human behavior.
That gap is the opportunity.
Culture is the signal
Black and brown culture may not yet own the AI companies, compute infrastructure, robotics labs, or technology platforms. But culture produces the signal those systems run on and need.
What we watch.
What we wear.
What we say.
What we make popular.
What we turn into movement.
What we turn into commerce.
Who monetizes the signal
The world monetizes that signal every day.
Data brokers
profit from it.
Platforms
scale it.
Brands
target it.
Technology companies
train on it.
But the people producing the data rarely own the value.
That is the broken pattern.
The opportunity
Aggregate what culture already creates — trusted, real-world, high-fidelity cultural demand data — and convert it into an asset that creates capital, ownership, and inheritance.
CHAPTER 7
showed us that data powers the future.
CHAPTER 8
will show us why technology, not media alone, captures the value.
Chapter 08 · The Patterns
The Patterns Creating the Gap: Media + Tech
Media shapes the mind. Technology captures the value.
The incumbents · U.S. billionaires (2026)
Tech / SoftwareEntertainment / SportsOther industries
Top 20 · White / Other
The incumbents
U.S. billionaires (2026)
$3.54T
combined net worth
- Elon MuskTesla, SpaceX$840B
- Larry PageAlphabet/Google$257B
- Sergey BrinAlphabet/Google$237B
- Jeff BezosAmazon$224B
- Mark ZuckerbergMeta$222B
- Larry EllisonOracle$193B
- Jensen HuangNvidia$154B
- Warren BuffettBerkshire Hathaway$149B
- Rob WaltonWalmart$146B
- Jim WaltonWalmart$143B
- Michael DellDell Technologies$143B
- Alice WaltonWalmart$134B
- Steve BallmerMicrosoft$124B
- Michael BloombergBloomberg LP$109B
- Bill GatesMicrosoft$108B
- Thomas PeterffyInteractive Brokers$83B
- Julia KochKoch Industries$81B
- Charles KochKoch Industries$74B
- Jeff YassSusquehanna / TikTok$66B
- Ken GriffinCitadel$51B
Top 20 · Black American
The new class
Billionaires + the ascending class (2026)
$66.6B
combined net worth
- Alexander Karp*Palantir$13B
- David StewardWorld Wide Technology$12B
- Robert F. SmithVista Equity Partners$10B
- Michael JordanNike/Jordan Brand, Hornets$4.3B
- Oprah WinfreyHarpo, OWN$3.2B
- Jay-ZRoc Nation, spirits$2.8B
- Adebayo OgunlesiGlobal Infrastructure Partners$2.5B
- David GrainGrain Management$2.3B
- Magic JohnsonEquiTrust, sports, investments$1.6B
- Tiger WoodsGolf, TMRW Sports, endorsements$1.5B
- Herriot TabuteauAxsome Therapeutics (healthcare)$1.5B
- Tope AwotonaCalendly$1.4B
- LeBron JamesNBA, endorsements, equity$1.4B
- Tyler PerryTyler Perry Studios$1.4B
- Stefan KaluznySycamore Partners$1.3B
- Sheila JohnsonBET, Salamander Hotels$1.2B
- Beyoncé Knowles-CarterParkwood, Ivy Park, Cécred$1.0B
- Dr. DreBeats, Aftermath$1.0B
- Robert JohnsonBET, RLJ Companies$1.0B
- RihannaFenty Beauty, Savage X Fenty$1.4B
The gap · $3.47T · 53× the wealth
Top 20 White / Other
$3,538B
The gap
~$3,471B
($3.47 trillion)
53×the wealth
Top 20 Black American
~$66.6B
The shift
A $3.47 trillion gap separates twenty incumbents from an entire community's billionaire class.
On the white side, wealth is built on media and technology platforms that compound. On the Black side, it is built on culture and performance — the work that fills those platforms but rarely owns them. We are the bridge: converting cultural audience power into platform ownership.
Sources: Forbes & Bloomberg Billionaires Index, 2026 figures. *Karp included for completeness of the comparable cohort.
There is a reason the wealth gap keeps widening.
The most powerful fortunes in the world no longer come from media alone. They come from the combination of media and technology. One shapes attention. The other captures the data. One moves the mind. The other monetizes the behavior.
The largest technology empires understand this. They do not just want platforms. They want ecosystems. They want distribution, algorithms, content, identity, cloud infrastructure, AI models, private data, and the behavioral signals that move the next trillion dollars.
The pattern in plain sight
This is why the future belongs to those who own both the story and the system underneath the story.
Our community has built extraordinary media. We have built cultural power. We have built artists, athletes, studios, creators, movements, and global influence. But we have not built the technology infrastructure that captures and compounds the value of what our culture moves.
That is the gap.
It is not a gap of genius.
It is a gap of aggregation.
It is a gap of infrastructure.
It is a gap between being seen and being owned.
An open note to Mr. Perry
Mr. Perry, what you have built in Atlanta proves what is possible when culture has a home.
But the next step elevates you beyond your current platform. The next step is a media + technology company that takes every person your work has ever touched and gives them a pathway into ownership.
Media gave them
Representation
Technology can give them
Participation
This is why the problem cannot be reduced to oppression alone. It is structural.
CHAPTER 10 · BEFORE THE ALGORITHM
Systems are built by people who understand behavior before everyone else understands power.
Before there was an algorithm, there was a man who taught power how to shape the unconscious mind.
01
Who was this man connected to campaigns involving presidents like Wilson, Coolidge, Hoover, and Eisenhower; public figures like Eleanor Roosevelt; industrial names like John D. Rockefeller, Andrew Carnegie, Thomas Edison, J.P. Morgan, and even Marilyn Monroe?
02
Who helped turn bacon and eggs into the American breakfast?
03
Who helped sell cigarettes to women as symbols of freedom?
04
Who shaped the stock market, the Federal Reserve, and the food pyramid?
05
Who did Trump's team study to win an election and create MAGA?
His name was
Edward Bernays
The architect of the modern unconscious
He was the nephew of Sigmund Freud, one of the fathers of public relations, and a man who taught corporations, governments, presidents, financiers, and industrial giants that commerce was not only about products.
It was about desire.
Then he wrote the words that reveal the system:
"The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country.
We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized. Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society.
…In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons…who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.
These are not our words.
These are his.
Designed, with Edward Bernays, this Rockefeller–Morgan family tree shows the other side of the same truth: the giants at the top learned to cooperate through trusts, alliances, banks, railroads, oil, industry, and institutions, while the public was trained to compete, consume, and focus on itself.
That is the architecture.
01
Power concentrates.
02
The public fragments.
03
Systems guide behavior.
04
Behavior creates markets.
05
Markets create ownership.
This is why the issue is not oppression alone. Oppression is the experience. Structure is the machinery.
The people who built the modern economy understood that if you control the system, you can shape behavior without people ever seeing the invisible hand.
So the lesson is not only that systems have been used to extract.
The lesson is that systems can be built.
And if systems can be built to extract value from people, then systems can also be built to return value to people.
CHAPTER 12 · THE SOLUTION
The Solution — Tyler Perry: The Expression of God in Action
They called Martin Luther King Jr. the Architect of the Civil Rights Movement…
The Martin Luther King thread
Imagine what you can dowith everything he didn't have.
More with less
No platform. No money. No studio. He moved a nation with a voice.
The last part of the dream
Not just for Black people — for white, for brown, for every poor person.
The culture we stand on and create
Vibrations and frequency — that give us all a voice that continues to rise.
The Timeline
Drag to scrub · tap a portrait to pause
On their shoulders
We stand on icons who did more with less. Now we do it at a level only the digital age makes possible.
The IdentityShift.
From the icon — to the inspiration — to the foundation of humanity. A story God has been writing for you, told in three circles, two scriptures, and one decision.
Begin the arc
Current
The Icon
Media mogul. Filmmaker. Studio owner.
The man the industry calls Tyler Perry. A vertical empire built brick by brick, mostly alone. The reality of media.
Aspiration
The Inspiration
Voice of the culture. The burden-bearer.
A symbol carried on his shoulders for an entire people. Representation as weight. The cost of being the one.
Destination
The Foundation
The voice of greatness for the world.
Not movies. Not productions. Life itself. A foundation of humanity — the architect God set him up to become.
The new identity
Not the icon.Not the inspiration.The foundation.
Say yes — and the kingdom you built becomes the seed of the one God is asking you to grow.
Mr. Perry, you are the Architect of the Great Inheritance.
Tyler Perry
"I've been praying, and leaning into all of the good that is in the world, and the collective us and what we can do one to another. It is so easy to divide us — that means it is so easy to conquer us — if we can only take our collective power and stand together…"
"It is my hope that we grab somebody by the hand that we love, or a stranger that we may not even know — and take them higher with us."
Finishing what was started
1865
Finishing what 1865 promised with 40 acres and a mule.
1921
Finishing what 1921 built on Black Wall Street and lost in a single night.
1963
Finishing what 1963 pointed toward from the mountaintop.
Not a bridge built in land that can be revoked, or in brick that can be burned, or in dreams that can be deferred. But in the one inheritance that was never ours to lose — our existence: God's design for who we are, and the voice to speak it into the earth.
Mr. Perry, you are its architect.
We believe the solution begins with you because you have something no media and technology company can ever buy:
Trust.
For 30 years, you have held a relationship with a specific community that no platform, studio, network, algorithm, or brand has been able to duplicate.
You did not simply entertain people. You gave them language. You gave them characters. You gave them a mirror. You gave them dignity in rooms where they had been ignored.
You built a studio because Hollywood was too small for what God placed inside you.
And now the same gift that carried people emotionally can carry them economically.
This is the next hand.
This is the next crossing.
This is the next architecture of collective power.
We not only need technology.
We not only need strategy.
We not only need leverage to raise finances.
We not only need data science.
We needed:
- 01
Someone trusted by culture.
- 02
Someone who could move people without manipulating them.
- 03
Someone who could gather people without exploiting them.
- 04
Someone who understood story, pain, faith, survival, and service.
- 05
Someone whose platform could become the foundation for a future larger than media.
The opportunity
The opportunity is not merely to build another company. The opportunity is to build the system that helps our people cross into the next economy with ownership.
If we don't build it
We will live inside theirs.
If we build it correctly
Culture owns what it creates.
Everything you have built was not just the destination. It was the foundation.
The films were not just films.
The characters were not just characters.
The studio was not just a studio.
The audience was not just an audience.
It was trust being formed over time.
That kind of trust is not media. It is infrastructure.
Tyler Perry, you are the Architect —
not of just another platform deal, not of another entertainment company,
but the Architect of the Great Inheritance: an inheritance built on existence, identity, service, and the awakening of God-designed greatness already living inside everyone.
Your suffering revealed His glory.
But the world's suffering is your calling.
And the house this inheritance lives in needs a name.
CHAPTER 14 · AGGREGATE THE GLOBAL MAXORA AVENGERS
Aggregate the global MaxOra Avengers.
A coalition of cultural, athletic, faith, and capital leaders whose combined reach is measured in billions — and whose alignment with the mission turns audience into ownership.
Sphere 01
The Inner Circle
MaxOra
Inner circle
Tyler Perry
Founder · Tyler Perry Studios
Connection
The architect at the center of the network — owner of one of the largest film studios in America and the gravitational core of the MaxOra alliance.
Sphere 02
The Extended Sphere of Influence
Worked with, mentored, financed, directed, or developed across films, series, and ventures.
Kerry Washington
Actress & producer
Starred in For Colored Girls; Perry's directorial showcase.
Taraji P. Henson
Actress
Starred in The Family That Preys, I Can Do Bad All by Myself, Acrimony.
Idris Elba
Actor & producer
Starred in Daddy's Little Girls and Tyler Perry's Why Did I Get Married.
Viola Davis
EGOT-winning actress
Starred in Madea Goes to Jail and The Family That Preys.
Janet Jackson
Music & screen icon
Lead in Why Did I Get Married, Why Did I Get Married Too?, For Colored Girls.
Whoopi Goldberg
EGOT winner
Starred in For Colored Girls and Madea's Witness Protection.
Loretta Devine
Actress & singer
Recurring across Madea films and Perry productions.
Angela Bassett
Academy Award nominee
Starred in Meet the Browns.
Phylicia Rashad
Tony-winning actress
Starred in For Colored Girls.
Thandiwe Newton
Emmy-winning actress
Starred in For Colored Girls.
Halle Berry
Academy Award winner
Co-starred with Perry in Bruised; mutual creative respect.
Mo'Nique
Academy Award winner
Cast in early Perry productions; reconciled and re-collaborated 2024.
Gabrielle Union
Actress & producer
Starred in Daddy's Little Girls.
Sanaa Lathan
Actress
Starred in The Family That Preys.
Tika Sumpter
Actress
Lead in The Haves and the Have Nots.
Crystal Fox
Actress
Lead in The Haves and the Have Nots and A Fall from Grace.
Brian White
Actor
Recurring across Tyler Perry films and series.
Lance Gross
Actor
Lead in Meet the Browns and House of Payne.
Mehcad Brooks
Actor
Lead in Mea Culpa.
Kelly Rowland
Singer & actress
Lead in Mea Culpa.
Crystal Renee Hayslett
Actress
Lead in Sistas and Zatima — Perry-developed star.
KJ Smith
Actress
Lead in Sistas and Zatima.
Trevor Jackson
Actor & singer
Lead in Beauty in Black.
Taylor Polidore
Actress
Lead in Beauty in Black.
Cassi Davis
Actress
Series lead, House of Payne and The Paynes — 18+ year collaborator.
Tamela Mann
Actress & gospel artist
Cora across Madea franchise — career-long collaborator.
David Mann
Actor & comedian
Mr. Brown across Madea, Meet the Browns, House of Payne.
Palmer Williams Jr.
Actor
Floyd in House of Payne; longtime ensemble member.
LaVan Davis
Actor
Curtis Payne; series lead since 2006.
Boris Kodjoe
Actor
Lead in Resident, Madea's Family Reunion, Brown Sugar adjacent collaborations.
Shemar Moore
Actor
Co-starred in Diary of a Mad Black Woman.
Keke Palmer
Actress & cultural force
Multi-hyphenate peer in Black entertainment across film, TV, and music.
Steve Harris
Actor
Co-starred in Diary of a Mad Black Woman.
Robin Givens
Actress
Recurring across Tyler Perry network.
Vanessa Williams
Actress & singer
Recurring across Tyler Perry productions.
Patti LaBelle
Music icon
Recurring guest in Perry's universe.
Maxine Waters
U.S. Congresswoman
Public ally in elevating the Studios narrative.
Stacey Abrams
Voting rights leader
Atlanta-anchored mission alignment.
Killer Mike
Rapper & activist
Atlanta peer in Black ownership advocacy.
Will Packer
Producer
Atlanta-based peer; parallel Black studio leadership.
Ava DuVernay
Director & ARRAY founder
Peer in Black ownership of distribution and storytelling.
Spike Lee
Director
Peer and pioneer in independent Black filmmaking.
Denzel Washington
Two-time Academy Award winner
Co-starred with Perry in The Equalizer 3 (2023); long-standing mutual respect.
Will Smith
Academy Award winner
Peer in Black Hollywood leadership and global box-office reach.
Dave Chappelle
Comedian & cultural critic
Cultural peer; shared platform in shaping Black comedic voice.
Kevin Hart
Comedian & HartBeat founder
Peer in Black ownership — built a studio and production company in parallel.
Michael B. Jordan
Actor & Outlier Society founder
Next-generation peer in Black ownership and inclusive production.
Ryan Coogler
Director & Proximity founder
Peer in Black-owned production redefining studio filmmaking.
Ice Cube
Rapper, actor & Cube Vision founder
Peer in Black ownership across film, music, and sports (BIG3).
D.L. Hughley
Comedian & radio host
Cultural peer in Black media and commentary.
Charlamagne Tha God
Radio host, The Breakfast Club
Cultural amplifier across Black media and politics.
DJ Envy
Radio host, The Breakfast Club
Media peer reaching the core Perry audience daily.
Jess Hilarious
Comedian & radio host
Next-gen Black media voice; The Breakfast Club co-host.
Kountry Wayne
Comedian & faith-driven creator
Next-gen Black comedy with overlapping faith-and-family audience.
Martin Lawrence
Actor & comedian
Pioneer of Black-led sitcom and film comedy that paved the way.
Chris Tucker
Actor & comedian
Peer in global Black box-office stardom.
Eddie Murphy
Actor & comedy icon
Pioneer whose franchise model influenced Perry's Madea universe.
Samuel L. Jackson
Highest-grossing actor of all time
Peer and pillar of Black Hollywood across four decades.
Amanda Seales
Actress, comedian & cultural commentator
Cultural peer in Black media and commentary.
Zoë Kravitz
Actress & director
Next-generation Black creative leader across film and direction.
Jamie Foxx
Academy Award winner
Peer in Black Hollywood leadership across film, music, and TV.
Jesse Williams
Actor & activist
Cultural peer aligning entertainment with advocacy.
Damon Wayans Jr.
Actor & comedian
Next-gen Wayans family voice in Black-led comedy.
Druski
Comedian & Coulda Been Records founder
Next-gen Black comedy star with culture-defining digital reach.
DC Young Fly
Comedian, actor & 85 South host
Wild 'N Out and 85 South pillar — Atlanta-rooted comedic voice.
Karlous Miller
Comedian & 85 South Show co-host
Atlanta comedy mainstay reaching the core Perry audience.
N.O.R.E.
Rapper & Drink Champs host
Hip-hop oral historian documenting the Black entertainment empire.
Wallo267
Million Dollaz Worth of Game co-host
Reentry advocate and cultural voice in the faith-and-family audience.
Gillie Da King
Rapper & Million Dollaz Worth of Game co-host
Top-tier Black podcast platform amplifying ownership narratives.
Leslie Jones
Comedian & SNL alum
Black comedic powerhouse and cultural commentator.
Nicole Ari Parker
Actress, And Just Like That
Leading Black actress in prestige TV with deep ties to Perry ensemble.
Cam Newton
NFL MVP & Funky Friday host
Athlete-turned-media-entrepreneur building a Black-owned content platform.
Lizzo
Grammy-winning music & cultural force
Boundary-breaking Black artist redefining mainstream pop.
Jennifer Hudson
EGOT winner & talk-show host
EGOT peer mirroring the Perry ethos — faith, family, and Black excellence.
Shannon Sharpe
NFL HOF & Club Shay Shay host
Top Black sports-media voice; cultural agenda-setter.
Stephen A. Smith
ESPN First Take · cultural commentator
Most-watched voice in Black sports media.
Sherri Shepherd
Daytime host & comedian
Daytime TV anchor with deep roots in Black faith, family, and comedy.
Snoop Dogg
Hip-hop icon & mogul
Cultural elder with overlapping fanbase and mutual respect.
Dr. Dre
Producer & Beats co-founder
Architect of modern Black music economy.
50 Cent
Rapper, actor & producer
Independent Black studio operator (G-Unit Film & TV).
Lil Uzi Vert
Genre-bending hip-hop star
Next-gen artist with audience overlap into Perry's youth-culture reach.
iShowSpeed
Global streaming superstar
Top-tier Gen Z creator carrying Black American culture worldwide.
Ashton Hall
Wellness & lifestyle creator
Viral cultural exporter — modern Black wellness and discipline.
Byron Allen
Allen Media Group founder & CEO
Independent Black media owner — parallel ownership thesis.
Steve Stoute
UnitedMasters & Translation founder
Architect of brand-meets-culture deals; champion of artist ownership.
Stephen Curry
NBA superstar · Curry Brand, SC30
Athlete-as-owner exemplar — Unanimous Media, golf, equity ventures.
Kevin Durant
NBA superstar · Boardroom, Thirty Five Ventures
Media + venture operator building Black-owned content infrastructure.
Rich Paul
Klutch Sports Group founder
Reshaped athlete representation — Black-owned agency disrupting industry.
Maverick Carter
SpringHill Company CEO
Co-built LeBron's media empire; one of the most prominent Black-owned studios.
DDG
Rapper, YouTuber, Zooted Brand
Next-gen creator-entrepreneur stacking music, content, and brand ownership.
Kai Cenat
Twitch's #1 streamer · AMP
Defines Gen Z streaming culture — Black creator at the center of attention economy.
Rakai
Streamer & content creator
Emerging voice in next-wave Black creator businesses.
Big Boi
OutKast · radio & culture
Atlanta hip-hop icon — peer in shaping the city's cultural identity.
Rickey Smiley
Radio host & comedian
Syndicated morning-radio anchor reaching the core Perry audience daily.
Steve Harvey
TV host, comedian & media mogul
Faith-and-family media titan with overlapping audience.
Dwyane Wade
NBA champion & 59th & Prairie Entertainment
Athlete-turned-producer building Black-owned film and TV.
Issa Rae
Hoorae Media founder · writer & actress
Built a Black-owned multi-platform studio across film, TV, music, podcasts.